Project Overview

> Client: Merilebon Academy
> Location: Uyo, Nigeria
> Industry: Education (Private Nursery, Primary, and Secondary School)
> Role: WordPress Web Designer
> Tools Used: WordPress, Elementor Pro, Rank Math, Jetpack, Google Console

Summary

Merilebon Academy needed a modern, responsive, and information-rich website to improve their online presence, provide essential information to parents, and attract new students. I designed and developed a fast, SEO-friendly, and easy-to-navigate school website using WordPress and Elementor Pro.

About the Client

Merilebon Academy is a fast-growing private school committed to academic excellence and character development. They offer early years, primary, and secondary education with a blend of traditional values and modern teaching methods.

Services

> Build a clean and professional school website to showcase the school’s values, academics, and facilities.

> Make important information like admission guidelines, school calendar, and contact forms easily accessible.

> Implement mobile responsiveness for parents using smartphones.

> Improve visibility on search engines through SEO best practices.

> Train and enable easy content updates for staff via a user-friendly WordPress backend.

My Design Process

1. Discovery & Research

> Held meetings with the school administrator to understand their goals and pain points.
> Reviewed competitor school websites for layout and functionality inspiration.
> Created a sitemap to organize content efficiently.

2. Wireframing & Planning

> Designed rough wireframes of key pages (Home, About, Admissions, Academics, Contact).
> Planned a navigation structure that would be intuitive for parents and students.

3. Design & Development

> Chose Hello Elementor theme for speed and customization.
> Used Elementor Pro to design dynamic, reusable sections (e.g., call to action, testimonials).
> Integrated photo galleries, academic program sections, and class breakdowns.

4. SEO & Performance

> Installed and configured Rank Math for SEO optimization.
> Added meta titles, descriptions, alt tags, and keyword-optimized headings.
> Optimized images using Jetpack and compressed media.
> Implemented caching and lazy loading for performance.

5. Testing & Launch

> Performed mobile responsiveness testing across devices.
> Fixed cross-browser display issues.
> Connected contact forms and tested email deliverability.
> Launched the site and handed over admin access with a short video tutorial for content updates.

We were amazed by the professionalism and design quality. Our new website has made a big difference in how we present the school to the public. Parents are very impressed!”

Janet Obot.,
Admin, Merilebon Academy

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